Major Corporations Technology Business and the Culture of Opportunity

Jim Duncan

Your interest in this book is likely based on one of two reasons: You are a technologist looking for insight in how to build a business, or you are from the business side and are trying to grow a company from the technology.

This is the usual paradox of any technology-based venture and doubtless an extreme challenge when nanotechnology is involved. As this book is being composed, the first of a new generation of nanotechnology-enabled products are finding their way to the market, and plenty more are being developed. Perhaps an even greater effort is being made to develop the tools and processes that many future generations of products will be based on.

Although it may be impossible to address the specific issues in the evolution from nanoscience to nanoproducts, we can address some of the classic issues surrounding technology-based opportunities.

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